iSaloni 2018 is only some days away, which means that it is time to start planning the trip to the leading international design and furnishing event, which will begin on the 17th of April.
Milan Design Week and 57th Salone del Mobile.Milano are about to start. From the 17th to 22nd April the Fiera Milano will be packed with more than 300,000 expected visitors from over 165 different countries, ready to explore the 2,000 exhibitors. A vast array of exhibits that marry quality and creativity, thanks to the hard work, commitment and investment in research of the top companies within the furnishing sector.
They will be open to trade visitors every day from 9.30 am to 6.30 pm, and also open to the public on the Saturday and Sunday.
Taking into account how close the event is, we took the liberty of preparing a small list of the must see’s during the fair, both inside iSaloni and in the city of Milan itself.
Essential Home is an innovative mid-century modern furniture brand that takes important historical and cinematographic references from the 1930s and 1960s and turns them into unique furnishing pieces.
In the creation of their mid-century design furniture, they do their best to appreciate the art that enables them to create it and the people that bring it to life and into our homes. Without the craftsmen nothing of what they do would be possible and that’s the reason they keep the utmost respect for them.
Find Essential Home in Hall 1 – Stand L09
With over a century of experience in working with marble, Margraf’s expertise has previously been used for projects within hotels, airports and business centres – including Canary Wharf in London, and the World Financial Center in New York. During Salone del Mobile, the Italian marble masons will be showing off their new range for the home.
The collection includes floor and wall tiles, mosaics, tubs, shower trays, washbasins, countertops, shelves and kitchen sinks. Each marble item has been quarried and designed by the Margraf team and can transform any domestic environment – or hotel wellness area – into a place of refinement and luxury.
Find Margraf in Hall 2 – Stand F33
Wendelbo is a new, innovative Danish design brand, established in 2015 on a solid foundation supported by three generations of passion for furniture design.
Based on the Scandinavian design universe, respect for simple form, good quality and workmanship – WON brings new energy to the table with an original furniture collection, targeting the creative, urban person.
WON have ambitions of developing innovative furniture for modern people, based on uncompromising quality and keeping alive a burning passion for good design – and prove that it can all be done at reasonable prices.
Find Wendelbo in Hall 10 – Stand B03
Tine K Home
Tine’s style is a mixture of bohemian, elegant simplicity and botanical living. Inspired by travel and nature, Tine combines colors and traditional crafts to collections that with their consistent Scandinavian simplicity fits so nicely in the design trend of the moment.
The collection consists of interior, fabrics and furniture based on Tine’s own designs as well as the unique finds from various overseas trips in particular Vietnam, Morocco and India.
With respect for history, culture and traditional handcraft, Tine creates a series of clean and elegant style which together results in timeless collections where colors and materials are in focus. Tine’s passion for dusty colors and raw materials shines through in both the furniture collections as well as home accessories series.
Find Tine K Home in Hall 14 – Stand C30
Living Nature. La natura dell’abitare
The 57th edition of the Salone del Mobile.Milano will explore the relationship between nature and living with an exhibition-installation designed to trigger ideas about sustainable design in the internal and external parts of the home.
Visitors will be immersed in nature and experience its changes as they make their way through the four different areas – Winter, Spring, Summer and Autumn – embellished with familiar and domestic concepts.
Ultimately, the project provides a new standpoint and a different perspective on tackling the issues of environmental sustainability and climate change with a view to improving our living conditions at home and in cities.
Find Living Nature. La natura dell’abitare in Piazza del Duomo, in front of Palazzo Reale
Exhibition: “Frida Kahlo. Beyond the Myth”
The 70 paintings, 40 drawings and 150 photographs on show aim to go ‘beyond the myth’ of the feminist artist and icon, and includes numerous works never seen before. This is why the city of Milan staged the most important European exhibition ever devoted to the most famous and acclaimed Mexican woman painter.
“Frida Kahlo. Beyond the myth” intends to overcome the simplistic view of the Mexican artist’s work, derived from the inextricable intertwining of her life and her work, showing that in a serious and thorough analysis of her poetics it is necessary to go beyond the limits of her biography, overcoming the consolidated myth which has been fed by the fashions of the last decades.
Find “Frida Kahlo. Beyond the myth” in MUDEC – Museo delle Culture
Wes Anderson, best known for films like The Royal Tenenbaums and The Grand Budapest Hotel, was invited by Prada to create the main dining space inside its new arts centre, which occupies a converted distillery in Largo Isarco, southern Milan.
Named Bar Luce, the space takes references from famous Milanese landmarks and cafes dotted around the city, particularly those dating back to the 1950s and 60s.
“It is for real life, and ought to have numerous good spots for eating, drinking, talking, reading, etc,” said Anderson. “While I do think it would make a pretty good movie set, I think it would be an even better place to write a movie. I tried to make it a bar I would want to spend my own non-fictional afternoons in.”
Find Bar Luce in Fondazione Prada
You now have at least seven great reasons to go to Salone del Mobile.Milano and if you keep coming back to our website you may find much more along the next few days.
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